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Business Books

Small business books:

  • The 4-Hour Workweek, Tim Ferris
  • The Lean Startup, Eric Ries
  • The $100 Startup, Chris Guillebeau
  • The Hard Things About Hard Things, Ben Horowitz
  • Zero to One, Peter Thiel with Blake Masters
  • Losing My Virginity, Richard Branson
  • Good to Great, Jimm Collins
  • Elon Musk, Ashlee Vance
  • Think Like an Entrepreneur, Act Like a CEO, Beverly E. Jones
  • The E-Myth Revisited, Michael E. Gerber
  • Founders at Work, Jessica Livingston
  • The Four Steps to the Epiphany, Steve Blank
  • Show Dog, Phil Knight
  • The Art of the Start, Guy Kawasaki
  • The Personal MBA, Josh Kaufman
  • Cradle to Cradle, William McDonough and Michael Braungart
  • The Startup Playbook, David S. Kidder
  • Blue Ocean Shift, W. Chan Kim and Renée Mauborgne
  • Resilient, Sevetri Wilson

Books for entrepreneurs:

  • No Bullsh*t Leadership, Christ Hirst
  • ReWork, Jason Fried & David David Heinemeier Hansson
  • Founders at Work, Jessica Livingston
  • Crossing the Chasm, Geoffrey A. Moore
  • Innovation and Entrepreneurship, Peter Drucker
  • The Four Steps to the Epiphany, Steve Blank
  • The Hard Thing About Hard Things, Ben Horowitz
  • The Entrepreneurial Bible to Venture Capital, Andrew Romans
  • The Lean Startup, Eric Ries
  • The Making of a Manager, Julie Zhuo
  • Content Rules, Ann Handley & C.C. Chapman
  • Startup Seed Funding for the Rest of Us, Mike Belsito


  • Customer WinBack, Jill Griffin and Michael W. Lowenstein
  • Hug Your Haters, Jay Baer
  • The Customer Service Revolution, John R. DiJulius III
  • You Can Negotiate Anything, Herb Cohen
  • To Sell Is Human, Daniel Pink
  • Purple Cow, Seth Godin
  • The Challenger Sale, Matthew Dixon and Brent Adamson
  • The Art of Influencing Anyone, Niall Cassidy
  • A World Gone Social, Ted Coiné and Mark Babbit
  • Conversations That Sell, Nancy Bleeke
  • How I Raised Myself from Failure to Success in Selling, Frank Bettger
  • Just Listen, Mark Goulston
  • Legendary Service, Ken Blanchard, Kathy Cuff and Vicki Halsey
  • Pitch Perfect, Bill McGowan and Alisa Bowman
  • Predictable Revenue, Aaron Ross & Marylou Tyler
  • Selling To Big Companies, Jill Konrath
  • Insight Selling, Michael Harris
  • Zombie Loyalists, Peter Shankman
  • The Story Factory, Annette Simmons
  • Enchantment, Guy Kawasaki
  • Brainfluence, Roger Dooley
  • Superforecasting, Philip E. Tetlock and Dan Gardner
  • The Psychology of Selling, Brian Tracy
  • UnMarketing, Scott Stratten and Alison Stratten
  • Predictive Analytics, Eric Siegel


My primary focus is on SMALL BUSINESS LAW. However, I also offer the following services: business consultation, business public speaking & argumentation, Veteran issues, and in some cases traffic & criminal defense.

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Disclaimer: The activities of Juan Vega Law PLLC and personal views of Juan Vega are their own and do not necessarily represent the views of the Marine Corps Reserve, Army Reserve, the Judge Advocate General's Corps, or the Department of Defense.

Office Address
227 South Pollard Street, Suite 209
Vinton, VA 24179